Philosophy

Strategy doesn’t have to feel like guesswork

I’m a skilled data analyst proficient in a variety of analytics platforms and SQL, allowing me to glean valuable insights into campaign performance and adjust strategy accordingly.

First impressions matter

I bring a craftsperson’s care to adapting brand voice and years of experience writing for DTC businesses, nonprofits, news organizations, and more. I love collaborating with stakeholders to deliver a message that sticks.

Copy accountability

I write copy for high-performing landing pages, calculators, long-form guides, data reports, newsletters, and social media campaigns that convert throughout the sales funnel. Whatever your goals are, I can help.